by Nadia Cameron | Apr 21, 2022 | ActionIQ, adtech, ComScore, customer data platforms, digital advertising, digital marketing, doubleverify, marketing technology, martech, programmatic advertising, Yotpo
All the latest martech and adtech news from Calendly, Fulcrum, ActionIQ, Comscore, Instreamatic, DoubleVerify, Owler and Yotpo.
by Nadia Cameron | Sep 23, 2021 | Act-On Software, adtech, digital marketing, marketing technology, martech, Optimizely, Oracle, Progress Software, Salesforce.com, SendinBlue, sugarCRM, Yotpo, Zendesk
All the latest martech and adtech news from Salesforce, Optimizely, SugarCRM, Act-on Software, Zendesk, Oracle, Progress, Yotpo and Sendinblue.
by Rosalyn Page | Aug 6, 2020 | adtech, BigID, creatorIQ, digital marketing, Facebook, IBM, Kantar, marketing technology, martech, neustar, Tapad, Yotpo
All the latest martech and adtech news this week from Kantar, Messenger, BigID, Tapad, Yotpo, CreatorIQ, IBM and Neustar
by Michael Bodley | Oct 15, 2018 | adobe, E-Commerce, everlast, retail, Yotpo
To bolster its e-commerce business, the boxing brand Everlast wants to get a better grip on customer reviews. The brand is partnering with Yotpo, a company that uses machine learning to analyze reviews for companies in a quantitative and qualitative fashion,...
by Vanessa Mitchell | Aug 16, 2018 | adtech, Blippar, digital marketing, Dynamic Yield, Google: Analytics, marketing technology, martech, Meltwater, Sigstr, Yotpo
All the latest martech and adtech news this week from Dynamic Yield, Yotpo, Dun & Bradstreet, Sigst, Meltwater, Google Analytics, Blippar and Intercom
by Nadia Cameron | Jun 29, 2018 | consumer insights, customer engagement, digital marketing, Email Marketing, Emarsys, Hotjar, marketing technology, martech, personalisation, retail, Yotpo
A/NZ online wine seller, Just Wines Australia, has seen email-driven revenue lift by 17 per cent and unsubscribe rates fall by 43 per cent after investing in a fresh digital marketing platform and segmentation approach.