by Kimeko McCoy | Jan 12, 2022 | Online Marketing, Video Anywhere
Moving away from traditional performance marketing social channels has recently been top of mind for women’s underwear company, Adore Me. Late last year, the New York-based direct-to-consumer brand made a major push toward a more extensive marketing strategy, layering...
by Kimeko McCoy | Dec 8, 2021 | Online Marketing, Video Anywhere
As the market for in-person events continues to mend, ticket marketplace Vivid Seats is leveraging traditional and digital video to get in front of event-goers as they return to festivals, sporting events, theater performances and more. It’s a diversion from the...
by Kimeko McCoy | Dec 6, 2021 | Online Marketing, Video Anywhere
CBD company Sagely Naturals has taken its first foray into television and streaming advertising — a big development for the brand considering cannabis brand marketing regulations are still murky. Thanks to the 2018 Farm Bill, which legalized hemp, the six-year-old,...
by Max Willens | Nov 18, 2021 | Media, Video Anywhere
The Philadelphia Inquirer is hoping it can turn one of its important beats into a launchpad for a new crop of virtual event franchises. Three weeks into the 2021 NFL season, the Philadelphia Inquirer streamed its first installment of Gameday Live, a live video...
by Max Willens | Nov 18, 2021 | Media, Video Anywhere
The Philadelphia Inquirer is hoping it can turn one of its important beats into a launchpad for a new crop of virtual event franchises. Three weeks into the 2021 NFL season, the Philadelphia Inquirer streamed its first installment of Gameday Live, a live video...
by Kimeko McCoy | Nov 3, 2021 | Online Marketing, Video Anywhere
As work from home and shelter in place became the norm during the COVID-19 pandemic, Zoom saw explosive growth. Now, the communications technology company has turned its eye to what comes next. The BBC reports that Zoom expects sales to climb more than 40% this year,...
