by Simon Yuen | Nov 4, 2019 | Branding, China, Fosun, Online Marketing, Thomas Cook, Tourism, UK
Fosun now takes full ownership of the brand rights to Thomas Cook as well as its subsidiary hotel chains Casa Cook and Cook's Club
by Simon Yuen | Nov 4, 2019 | Branding, China, Fosun, Online Marketing, Thomas Cook, Tourism, UK
Fosun now takes full ownership of the brand rights to Thomas Cook as well as its subsidiary hotel chains Casa Cook and Cook's Club
by Ravi Balakrishnan | Oct 31, 2019 | Malaysia Airlines, News, Singapore Airlines, STB, Tourism
Malaysia Airlines and Singapore Airlines have entered into a wide ranging commercial agreement which will include joint marketing activities to develop tourism. The arrangement covers SIA subsidiaries SilkAir and Scoot as well as Firefly, from Malaysia Airlines. ...
by Rosalyn Page | Oct 30, 2019 | marketing campaigns, marketing strategy, Tourism, Tourism Australia
Tourism Australia has today launched its new Australian tourism campaign globally, built on the theme ‘Come Live our Philausophy’ and inviting the world to experience first-hand the uniquely Australian way of life.
by Simon Yuen | Oct 11, 2019 | Forwardkeys, Online Marketing, Protests, report, study, Tourism, Travel
Forwardkeys study about the effect Hong Kong's protests have hit the tourism industry shows forward bookings for travel to Hong Kong are behind 58.2%.
by Simon Yuen | Sep 5, 2019 | Agencies, appointment, Australia, China, Reuter, Tourism
Reuter Communications will be responsible for Tourism Australia's PR strategies, talent and media management, international media hosting programmes, business events, and thought-leadership, as well as social media strategies and operations.
