The product focuses on hacking growth and providing cost-efficient solutions during times of economic insecurity, finding ways for brands to remain active instead of going dormant.
Marketing director Chai Hui Fung told A+M that moving forward, it will work with Fishermen Integrated on retainer, streamlining both creative and digital duties.
The pitch was first called in October.
From BMW and Irvins to Lazada Malaysia, Singapore Tourism Board and IKEA Southeast Asia, here is a list of our readers' favourite marketing and PR stunts.
Grant returns to Singapore where he was previously associate creative director at BBH Singapore from 2011 to 2013.
Those who sign up to the collective will be able to share and introduce their work with the agency, as well as network with TBWA’s creative, strategic, and business leaders, and other collective members.