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ASMR: Flash in the marketing pan, or something more?

Unless you are a millennial or a Gen Z, it’s unlikely you would have heard of the latest You Tube fad to go mainstream and be grabbed with both hands by marketers. And yet, if you watched the superbowl ads, and pondered the reasoning behind Zoe Kravitz whispering into...

The ads that aired during 2019 Super Bowl

Bud Light and Game of Thrones In a Game of Thrones inspired commercial, Bud Light has advertised its beer and the final season of The Game Thrones for its Super Bowl ad this year. The ad was directed by Westworld co-creator Jonathan Nolan. Audi Car manufacturer Audi...