by Staff Writer | Jul 31, 2019 | digital, Online Marketing, OTT, Over-The-Top, PAY-tv, streaming, TV
'Most OTT players offer their services at a lower price point than traditional pay-TV packages. The effect [of which] is an increasing number of consumers only willing to pay for the content they know they will watch."
by Ravi Balakrishnan | May 24, 2019 | AVOD, Features, iflix, Mark Britt, piracy, streaming
It’s been nearly five years of iflix. What are some of the things that you got right and wrong? “Building a start-up in an emerging market – particularly in a very capital intensive industry – is much tougher than I had ever feared; but also more rewarding than I had...
by Rick Boost | May 3, 2019 | Advertising, brandcast, Branding, digital, Online Marketing, streaming, Video, youtube
Al new YouTube Original series and specials will be available to watch for free, supported by ads.
by Avelyn Ng | Mar 21, 2019 | Agencies, Content, localisation, Netflix, streaming
Netflix looks back on key challenges as it reaches three in Malaysia.
by Avelyn Ng | Mar 21, 2019 | Agencies, Content, localisation, Netflix, streaming
Netflix looks back on key challenges as it reaches three in Malaysia.
by Ravi Balakrishnan | Jan 7, 2019 | AI, Apps, Essence, Features, My media habits, Roma, streaming, T. Gangadhar
T Gangadhar hopes we won’t abdicate all critical and creative thinking to machines What are your must-read news sources you can’t live without on a daily basis, and why are those particular media titles so important to you? “The Washington Post and The New York Times...
