by Rosalyn Page | May 14, 2019 | NISSAN, partnership, sponsorship, sports marketing, sports technology
?Nissan Australia has added to its sponsorship of the Suncorp Super Netball through a new data-driven initiative for player performance metrics.
by Nadia Cameron | Mar 28, 2019 | collaboration, data-driven marketing, marketing leadership, marketing strategy, Sport Australia, sports marketing
For years, there’s been an urban myth that Australia’s sporting codes are so competitive, they’d never willingly share marketing and audience insights. And it’s simply not true, says CMO of Sport Australia, Louise Eyres.
