by Nadia Cameron | Feb 18, 2021 | Digital Media, Facebook, media companies, Social Media
Media organisations and industry commentators have responded scathingly to news Facebook is restricting publishers and people in Australia from sharing or viewing Australian and international news content as a consequence of Australia’s News Media Bargaining Code.
by Rosalyn Page | Feb 9, 2021 | consumer engagement, privacy, Safer Internet Day, Social Media
On Safer Internet Day, social media platforms along with several tech companies are looking to send a message about safety and protections, particularly for children.
by Kimeko McCoy | Feb 4, 2021 | Online Marketing, Social Media
Another direct-to-consumer company — this time a cat food manufacturer called Smalls — will continue to work to become less reliant on Facebook and Instagram by diversifying its media plan this year. Like others, the brand won’t abandon the platform outright. It...
by Rosalyn Page | Dec 8, 2020 | COVID-19, HootSuite, market research, Social Media, Social Media Marketing, social media strategy
2020 has challenged – and changed - how brands and marketers use social media. Some have scrambled to make a rapid move to the digital environment, while others have followed users as they’ve embraced and altered the ways they use social media.
by Rosalyn Page | Nov 5, 2020 | COVID-19, digital advertising, digital marketing, ecommerce, Social Media, Social Media Marketing
The average time spent on social media has grown by 30 per cent during the COVID-19 crisis, according to an L&A Social census.This increase in social media usage, coupled with the shift towards ecommerce, has created a commercial imperative for brands and businesses...
by Nadia Cameron | Sep 15, 2020 | Microsoft, Oracle, Social Media, Social Media Marketing, tiktok
?Oracle has been named as part of a TikTok proposal to the US Government to try and overcome security concerns around the social media platform, knocking out rival, Microsoft, for the prize.
