by Simon Yuen | Jun 5, 2019 | digital, disinformation, Fabula, fake news, Hong Kong, Social Media, start-up, Twitter, UK
Twitter said the acquisition could improve the health of the conversation, with expanding applications employed to halt spam and abuse.
by Avelyn Ng | May 30, 2019 | Agencies, Asia PR Werkz, Cheryl Lim, Cho Pei Lin, Influencers, Manulife, Ministry, Singapore Civil Defence Force, Singapore Police Force, Social Media, Tate Anzur, Yvonne Li
"It is a lot harder when the spotlight is on organisations or politicians."
by CMO staff | May 20, 2019 | Facebook, Federal Election 2019, Instagram, Social Media, social media analytics
More than 3 million interactions around Australia’s Federal election were recorded across Facebook and Instagram on election day, 18 May. But it was the democracy sausage and not prospective prime ministers that proved most popular in discussions.
by Vanessa Mitchell | May 20, 2019 | marketing campaigns, millennials, Osko, PBAY, podcast, social campaign, Social Media
The need to introduce BPAY to a younger audience has led its marketing team to a podcast and a social media campaign.
by Simon Yuen | May 17, 2019 | commercial, digital, Facebook, personalisation, Social Media
The new feature explains how a person's past interactions impact the ranking of posts in their news feed, allowing users to see why they're seeing a certain post from a friend, group, or page that they are following in their news feed.
by Janice Tan | May 17, 2019 | Agencies, Ali Hajihashemi, Filter, gender swap, kim chew, Lemonade, Reprise, Snapchat, Social Media
"Faces are just like fingerprints, we do not have the exact same face in the total population of the world, so this data that is being gathered can be used to connect to particular interests that this audience has."
