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Eyeballs are moving again

Just in case you were a media monitoring company specifically focused on social media like Jamiq, or Brandtology, or Harro it is with deep regret that I announce that the social media fad is over. Bye bye to flaky social software and its time to usher in a new age of...

The Social Mess

Social Media is dangerous for companies, organisations and governments. It’s like walking through a minefield and even with the best and brightest PR/Ad agency minds prodding you along, all it takes is one ‘mine’ to de-rail the entire focus. So my...

The Social Media Manual (Project)

Having consulted with various agencies and clients, one of the things that I find lacking in the industry is a guide to leveraging and deploying social media for your organisation in a structured and scalable way. Because social media is like spaghetti, and is...