by Nadia Cameron | Mar 3, 2021 | digital advertising, digital marketing, Smart Speakers, Southern Cross Austereo, voice recognition, voice-activated devices
Southern Cross Austereo (SCA) is claiming an Australian-first with its new voice-activated locals guide offering aimed at making community events listings more accessible to share with audiences.
by Vanessa Mitchell | Jan 8, 2020 | B2B marketing, crm, Customer Experience, Green Hat, salesforce, Smart Speakers, voice-activated devices
?Smart speakers are everywhere. They are on everyone’s phone, in their homes, and on every display stand this holiday period as the perfect gift idea.
by Nadia Cameron | Nov 12, 2019 | brand strategy, marketing strategy, Smart Speakers, Sonos, voice-activated devices
Wireless speaker producer, Sonos, doesn’t have a chief marketing officer. Nor has it had one for the last five years.
by Vanessa Mitchell | Nov 12, 2019 | 5G, Deloitte, ecommerce, mobile phones, research report, smart devices, Smart Speakers
?Mobiles are the fastest growing device for ecommerce payments, privacy concerns are growing, and consumers are sceptical about the benefits of 5G, a new survey has found.
by Vanessa Mitchell | Jul 19, 2019 | Google Home, Google Mini, SEO, Smart Speakers, voice, voice assistant, Voice search
A fresh study has shown the most essential ranking factors behind voice searches are the same as the familiar SEO factors already in existence.
by Nadia Cameron | May 21, 2019 | customer engagement, digital marketing, Google Assistant, Real Insurance, Smart Speakers, voice recognition, voice-activated devices
Real Insurance is claiming a life insurance industry first with a new Google Assistant app allowing customers to gather details on policy information through their mobile or smart speaker.
