All the latest martech and adtech news this week from Salesforce, Alibaba, Smart Communications, Intelledox, Contentserv, Vendasta, Tapad, AdsWizz, IBM, Acquia, Signal and Sitecore.
All the latest martech and adtech news this week from Dun & Bradstreet, Lattice Engines, Appian, Twilio, Salesforce, Microsoft, VidMob, Automation Anywhere, MediaMath, Rubicon, Actito, SmartFocus, Longtail UX, Sitecore, SimilarWeb and IntentData.io.
How to bring AI and machine learning into marketing and customer engagement was the subject of the latest CMO roundtable in Sydney, sponsored by Sitecore. Here are pictorial highlights from the event. ?
?More than 90 IT and marketing leaders descended on the The Westin in Sydney for the final leg of our annual CMO-CIO Executive Connections event on uniting humans with machines for customer success. Here are a selection of snaps from the event.
?Reduced cost of sale, higher customer engagement scores and stronger conversion are just some of the results Contact Energy has chalked up after building out a personalisation program.
?Leading New Zealand marketing and IT chiefs joined CMO and our sponsor, Sitecore, at our latest roundtable in Auckland to discuss how they're starting to plan for AI and machine learning in customer engagement. Here are pictorial highlights from our event.