by Avelyn Ng | Aug 14, 2019 | Agencies, Lalitha Bhaskara, SAP, SAP.iO Foundry
According to a press release, the first cohort includes several startups founded or led by strong female entrepreneurs.
by Brad Howarth | Aug 9, 2019 | account-based marketing, B2B marketing, Demandbase, digital marketing, marketing technology, SAP
With technology now underpinning most functions within business, it’s not surprising to see functional leaders taking an interest in their organisation’s technology purchases.
by Brad Howarth | Aug 9, 2019 | account-based marketing, B2B marketing, Demandbase, digital marketing, marketing technology, SAP
With technology now underpinning most functions within business, it’s not surprising to see functional leaders taking an interest in their organisation’s technology purchases.
by Vanessa Mitchell | Jun 5, 2019 | Customer Experience, customer experience strategy, experience management, o-data, Qualtrics, SAP, x-data
Experience management is the next generation category, and will be more important than CRM, human resource management and even marketing automation systems, Qualtrics' global marketing lead claims.
by Vanessa Mitchell | Jun 5, 2019 | Customer Experience, customer experience strategy, experience management, o-data, Qualtrics, SAP, x-data
Experience management is the next generation category, and will be more important than CRM, human resource management and even marketing automation systems, Qualtrics' global marketing lead claims.
by Vanessa Mitchell | May 16, 2019 | adobe, Gartner, IBM, Magic Quadrant, multichannel marketing hubs, Oracle, salesforce, SAP, sas
Adobe, IBM, Marketo, Oracle, SAP, SAS and Salesforce have been named as ‘leaders’ in Gartner’s recent Magic Quadrant for Multichannel Marketing Hubs report.
