by Christine Powis | Aug 13, 2021 | customer engagement, customer engagement management, data-driven marketing, digital marketing, market research, marketing strategy, Salesforce.com
More than three-quarters of digital marketers are finding customer expectations harder to meet than a year ago, according to the latest State of Marketing Report from customer relationship management (CRM) platform, Salesforce.
by Nadia Cameron | Jun 10, 2021 | adtech, advertising technology, Amobee, customer technologies, digital advertising, digital marketing, Lotame, Marketing Cloud, marketing technology, martech, Salesforce.com, Smartsheet, Stackla, surveymonkey
All the latest martech and adtech news from Salesforce, Cognigy, Nosto, Stackla, Smartsheet, Lotame, Amobee, SurveyMonkey and Toluna.
by Nadia Cameron | Dec 10, 2020 | adtech, digital marketing, Digivizer, HootSuite, marketing technology, martech, MediaMath, Salesforce.com, sitecore
All the latest martech and adtech news from Fabulate, Salesforce, Sitecore, MediaMath, HootSuite, Admetrics, Springbot and Digivizer.
by Rosalyn Page | Dec 3, 2020 | adtech, digital marketing, Facebook, marketing technology, martech, Salesforce.com, Seismic, slack, verint
All the latest martech and adtech news this week from Salesforce, ServiceNow, Facebook, Frontify, Seismic, Verint, ShareThis and Gainsight
by Rosalyn Page | Nov 30, 2020 | acquisition, salesforce, Salesforce.com, Slack Technologies
Salesforce is reportedly in talks to acquire workplace messaging app Slack in a bid to expand its offerings to businesses. The cloud-based marketing and sales software company could make a play to buy Slack sources have said after Slack shares ended trading in the US...
by Rosalyn Page | Oct 1, 2020 | adtech, digital marketing, HubSpot, IAS, marketing technology, martech, Oracle, Pega, Salesforce.com, Seismic
All the latest martech and adtech news this week from Sprinklr, Pega, IAS, Oracle, CrossEngage and GPredictive, Salesforce, Seismic and HubSpot
