by Ravi Balakrishnan | Jul 19, 2019 | Anthony Capano, Carousell, JJ Eastwood, News, Rakuten Marketing
JJ Eastwood JJ Eastwood has left Rakuten Marketing as managing director of Asia-Pacific to join Singapore-based consumer marketplace Carousell. At Carousell, Eastwood is the managing director in charge of advertising. Eastwood has extensive experience working in...
by Vanessa Mitchell | Dec 13, 2018 | Bonzai, content management, Customer Capital, customer data platforms, customer engagement, data privacy, DataXu, design thinking, digital advertising, digital marketing, freewheel, GDPR, GroupM, Infogroup, J Walter Thompson, Kantar, Lithium, LiveRamp, marketing strategy, martech, personalisation, predictions, programmatic advertising, Quantcast, Rakuten Marketing, ROKT, Spredfast, Tealium, Unbounce, voice activated
If there's one thing about marketing that can be said to be constant, it's that it always changes. With new technologies, such as voice, AI, machine learning, virtual reality, augmented reality, natural language processing and facial recognition, about to become...
by Nadia Cameron | Dec 12, 2018 | consumer engagement, digital advertising, digital marketing, marketing strategy, omni-channel retailing, performance marketing, Rakuten Marketing
?Many companies across the marketing ecosystem, including private equity players, have been sold the dream marketing is now a science, Rakuten Marketing’s global CEO, Stuart Simms, says. But it’s not exactly true.
by Vanessa Mitchell | Aug 2, 2018 | adtech, Cheetah Digital, Cleverbridge, digital advertising, marketing technology, martech, Rakuten Marketing, Sendy, SessionM, Sizmek, Twilio
All the latest martech and adtech news this week from SessionM, Cleverbridge, Sendy, Rakuten Marketing, Sizmek, Qlik, Cheetah Digital and Twilio