by Rosalyn Page | Mar 5, 2020 | audio analytics, audio branding, Australian Radio Network, digital advertising, Digital audio, IAB, Interactive Advertising Bureau (IAB) Australia, metrics, Publicis, Southern Cross Austereo, Spotify
Panelists shared their views about how brands can assess what is a good place to start with audio advertising and how they can fit it in with their wider strategy with moderator Stephanie Famolaro from the Trade Desk. And there were some bold predictions about how...
by Rosalyn Page | Mar 5, 2020 | audio analytics, audio branding, Australian Radio Network, digital advertising, Digital audio, IAB, Interactive Advertising Bureau (IAB) Australia, metrics, Publicis, Southern Cross Austereo, Spotify
Panelists shared their views about how brands can assess what is a good place to start with audio advertising and how they can fit it in with their wider strategy with moderator Stephanie Famolaro from the Trade Desk. And there were some bold predictions about how...
by Farzanah Farveen | Feb 13, 2020 | Agencies, Digitas, Joaquim Laurel, Publicis, Rika Sharma, VMLY&R
He also held the role of creative director at VMLY&R for three and a half years, where he began to lead the entire creative department.
by Vanessa Mitchell | Jan 9, 2020 | adtech, Dentsu, digital marketing, marketing services, marketing technology, martech, Mergers and acquisitions, Publicis, R3
?Mergers and acquisitions (M&As) in the marketing services industry were down 15 per cent in 2019, according to a new report, with the number of deals in APAC slipping by 9 per cent, with value decreasing by 55 per cent.
by Rezwana Manjur | Dec 13, 2019 | Agencies, Laurent Ezekiel, Publicis, Technology, transformation, WPP
"Creativity will prevail. It is always going to be important."
by Janice Tan | Dec 9, 2019 | Agencies, dolphin, IPG Mediabrands, l'oreal paris malaysia, Publicis
Incumbent IPG Mediabrands, Publicis Groupe, Dolphin, Mindmade Creative Communications, and Frizzle were vying for the account.
