?Hot on the heels of its ?recent acquisition of New Zealand’s largest independent agency, MBM?, Publicis Groupe announced customer experience agency Affinity ID has joined the Publicis Groupe’s global network and will relaunch this month under the ‘Digitas’...
Starcom is the incumbent, having served as Novartis’ media agency since 2010.
Prior to his new role, he led the reputation practice at Edelman Malaysia and before that, was with FleishmanHillard in Malaysia and India
Publicis Groupe A/NZ has acquired New Zealand’s largest independent agency, MGM, expanding the ad giant’s Kiwi footprint with a local full-service media business with offices in Auckland and Wellington.
Publicis Groupe also has 25 dedicated teams working towards the objective of accelerating growth.
She will expand her responsibilities to cover all the creative aspects of Publicis Groupe in Hong Kong, effective immediately.