by Cale Guthrie Weissman | Mar 30, 2020 | Online Marketing, plusmagazine
Ben Kaufman doesn’t call Camp a toy store. Sure, the store, which he co-founded and is CEO of, has plenty of shelves crammed with all sorts of toys, along with a smattering of clothes and other knickknacks. But it’s when the 33-year-old walks toward the back of the...
by Jill Manoff | Mar 27, 2020 | Online Marketing, plusmagazine
This story is from the last issue of Digiday Magazine, published February 2020.At the American Eagle store in Natick Mall in Massachusetts, a selfie mirror topped with a sticker reading, “This is what the future looks like,” is proving a draw for teen shoppers. “We...
by Anna Hensel | Mar 26, 2020 | Media, plusmagazine
When Charlotte, a 16-year-old high school student, wanted to make money, she didn’t get a job at the mall or wait tables at a local restaurant. Instead, she created an Instagram account to sell clothes she bought at Goodwill for a profit. According to the U.S. Bureau...
by Danny Parisi | Mar 25, 2020 | Online Marketing, plusmagazine
On a cold day in early February, thousands of people crammed themselves into the Hammerstein Ballroom in New York City and spent two hours cheering (and jeering) as 12 people played video games on a stage. It was one of the first matches of the season for the...
by Danny Parisi | Mar 24, 2020 | Online Marketing, plusmagazine
On a cold day in early February, thousands of people crammed themselves into the Hammerstein Ballroom in New York City and spent two hours cheering (and jeering) as 12 people played video games on a stage. It was one of the first matches of the season for the...
by Kristina Monllos | Mar 23, 2020 | Online Marketing, plusmagazine
Earlier this year, after working for nearly two years full time at a digital marketing agency as a media buyer and manager, 24-year-old Savannah Sanchez had enough. Sanchez, who had been doing some freelance on the side along with her full-time job, realized the math...
