by Tim Peterson | May 26, 2022 | Digiday, Media, mediabriefing, plusbriefing
In this week’s Media Briefing, media editor Kayleigh Barber analyzes the latest quarterly earnings reports from BuzzFeed, IAC’s Dotdash Meredith, News Corp’s Dow Jones, Future plc, Gannett and The New York Times. The state of the media marketBuzzFeed’s news dump,...
by Tim Peterson | May 25, 2022 | Business of TV, fotvbriefing, Future of TV, plusbriefing
This week’s Future of TV Briefing looks at how Amazon, Roku and YouTube stand to play a bigger role in this year’s upfront market after leveling up in the last couple years. Upstream TVStreaming viewership hits highwater markStreaming’s belt-tightening era, Netflix’s...
by Tim Peterson | May 25, 2022 | Business of TV, fotvbriefing, Future of TV, plusbriefing
This week’s Future of TV Briefing looks at how Amazon, Roku and YouTube stand to play a bigger role in this year’s upfront market after leveling up in the last couple years. Upstream TVStreaming viewership hits highwater markStreaming’s belt-tightening era, Netflix’s...
by Kimeko McCoy | May 24, 2022 | Digiday, marketingbriefing, Online Marketing, plusbriefing
Brands pushing the envelope on social media isn’t a new concept. But as the social landscape has become more crowded and advertisers look for ways to stand out, it’s a marketing strategy that’s become even more popular in recent years, social media experts say. Social...
by Tim Peterson | May 19, 2022 | Digiday, Media, mediabriefing, plusbriefing
In this week’s Media Briefing, senior media reporter Sara Guaglione reports on how unions at some major media companies are pushing back against publishers’ return to office mandates, with The New York Times Guild seemingly netting a victory on Wednesday. Returning to...
by Tim Peterson | May 18, 2022 | Business of TV, fotvbriefing, Future of TV, plusbriefing, viacomupfronts
Thanks to Paramount Advertising for sponsoring Digiday’s upfront week coverage and presenting this edition of the Digiday+ Future of TV Briefing, normally available exclusively to paying subscribers. This week’s Future of TV Briefing looks at how macroeconomic factors...
