Ler brought OOH back into Pizza Hut’s marketing mix and increased digital spending from 20% to 35% to better target the younger generation.
The account was previously handled by McGallen & Bolden.
Growing Singaporean creative shop BLKJ has been appointed as agency-of-record for Pizza Hut Singapore in order to better connect the brand with millennials, the agency’s second account win in the Lion City in two days. Yesterday it was revealed that the firm – led by...
The appointment was made following a three-way agency pitch.
Domino's Pizza and Pizza Hut looking to create a "Domino's" effect.
What's your favourite Lunar New Year YouTube ad?