by Nadia Cameron | May 25, 2021 | Acoustic, acquia, adobe, Cheetah Digital, digital marketing, Emarsys, Gartner, Marketing Cloud, marketing technology, martech, Oracle, Pegasystems, salesforce, SAP, sas
Gartner has released its 2021 annual Magic Quadrant for enterprise marketing cloud offerings, highlighting Salesforce, Adobe, Oracle, SAS, Acoustic and SAP as leaders in this marketing technology field.
by Rosalyn Page | Apr 22, 2021 | adtech, digital advertising, digital marketing, GumGum, marketing technology, martech, NICE Systems, Pegasystems, Phrasee, Qualtrics
All the latest martech, customer and adtech news from NICE, Phrasee, Qualtrics, Pegasystems, Birdeye, Signifyd, Wyng and GumGum
by Rosalyn Page | Jan 28, 2021 | acquia, adtech, ComScore, cookies, digital advertising, digital marketing, Lotame, marketing technology, martech, Pega, Pegasystems
All the latest martech, customer and adtech news from Litmus, Algonomy, Bloomreach and Exponea, Acquia, AdQuick, Pega, Lotame and Comscore.
by Nadia Cameron | Jun 12, 2020 | Gartner, Microsoft, Oracle, Pegasystems, salesforce, ServiceNow, Zendesk
Salesforce has dominated for leadership and vision in Gartner’s latest rankings of the top customer service and support software vendors globally. But a number of other players have been highlighted as leaders in what is fast becoming a busy list.
by Rosalyn Page | May 7, 2020 | adobe, adtech, digital marketing, Dynamic Yield, Integral Ad Science, marketing technology, martech, Pegasystems, Qlik Technologies, Segment, Terminus
All the latest martech and adtech news this week from Qlik, Pegasystems, Adobe and ServiceNow, Terminus, IAS and Amino Payments, Dynamic Yield, ScreenMeet and Segment.
by Rosalyn Page | Mar 26, 2020 | adobe, adtech, Demandbase, MailChimp, martech, martech budgets, martech providers, Pegasystems, Snowflake, tiktok, Trade Desk
All the latest martech and adtech news this week from Demandbase, Trade Desk and TikTok, Mailchimp, Adobe and Snowflake, Radisys, UserTesting, Jebbit and Pegasystems