by Rosalyn Page and Nadia Cameron | Jun 1, 2021 | Accent Group, Comestri, ecommerce, Funtastic, omnichannel retailing, retail
Acceleration of ecommerce was one of the key digital trends witnessed over the past year as the COVID-19 global pandemic forced retailers and their suppliers online. With many expecting the trend to now dominate 2021 and beyond, CMO reached out to several Australian...
by Rosalyn Page | May 26, 2021 | COVID-19, digital marketing, ecommerce, omnichannel retailing, Social Media Marketing
The pandemic has accelerated the shift to online shopping, and with it has come innovative ways retailers and brands are connecting with consumers. Livestreaming is one of the growing new ways consumers can shop in real time while watching live videos.
by Brad Howarth | May 19, 2021 | ecommerce, not-for-profits, omnichannel retailing, retailing
Few retailers would be as far from claiming ecommerce leadership as charity op shops. But when COVID-related lockdowns descended across Australia last year, charity stores were forced to close their doors along with everyone else considered non-essential.
by Brad Howarth | Apr 6, 2021 | B2B marketing, ecommerce, marketing strategy, omnichannel retailing, retailing, shopify
Rapid uptake of ecommerce was an inevitable outcome of the events of 2020, and naturally, those companies that supplied the picks and shovels of the digital goldrush were among the biggest winners.
by Brad Howarth | Apr 6, 2021 | B2B marketing, ecommerce, marketing strategy, omnichannel retailing, retailing, shopify
Rapid uptake of ecommerce was an inevitable outcome of the events of 2020, and naturally, those companies that supplied the picks and shovels of the digital goldrush were among the biggest winners.
by Nadia Cameron | Feb 24, 2021 | coles, Coles Group, Financial results, omnichannel retailing, retailing, Woolworths Group
Record ecommerce growth and digital engagement has proven a key growth contributor for Australia’s two supermarket giants as both report their half-yearly financial results.
