by Nadia Cameron | Apr 16, 2021 | brand strategy, marketing campaigns, marketing strategy, media companies, Nova, radio network
Nova and smoothfm may seem like strange bedfellows, but the two represent distinctive, complementary approaches to a growing desire for radio stations to be upbeat and provide both a mix of contemporary and nostalgic tunes for listeners.
by Nadia Cameron | Aug 31, 2020 | media companies, Nova, oOh! Media, out-of-home advertising
OOh!media is set to have a new managing director and chief executive officer from early 2021 after the out-of-home provider announced a successor to well-known founder, Brendan Cook.
by Nadia Cameron | Aug 31, 2020 | media companies, Nova, oOh! Media, out-of-home advertising
OOh!media is set to have a new managing director and chief executive officer from early 2021 after the out-of-home provider announced a successor to well-known founder, Brendan Cook.
by Nadia Cameron | Feb 3, 2020 | audio branding, digital advertising, digital marketing, marketing campaigns, Nova, voice recognition, voice-activated devices
Nova is claiming an industry-first with a new interactive audio commercial format aimed at making radio, podcast and smart device advertising more engaging.
by Nadia Cameron | Dec 8, 2019 | Advertising, foxtel, JCDecaux, Macquarie Media, Mark Ritson, marketing campaigns, media companies, Network 10, Nine Entertainment, Nova, oOH!media, Seven West Media Group, Southern Cross Austereo, ThinkTV
Traditional media from across the TV, outdoor, print, premium digital and radio industries have joined forces on what they’re claiming is the biggest combined campaign in this country’s history to encourage c-level executives to put their dollars behind advertising.
by Nadia Cameron | Aug 29, 2019 | CMO role, marketing careers, marketing leadership, Nova
Nova Entertainment has confirmed its chief marketing officer, Tony Thomas, will leave the business this week after a nine-year tenure.
