Several local media outlets have reached agreements this week to share news across social media digital platforms.
News is a fundamental part of the day for many Australians, with more than 10 million people engaging with news on any given day, online and in print. But despite its strong reach, conventional wisdom has held that news brands may not provide advertisers with a strong...
Australia’s News Media and Digital Platforms Bargaining Code has officially passed through the Senate a day after the Government confirmed last-minute amendments made as part of the Morrison Government’s negotiations with Facebook over the past week.
Ground-breaking research into the brand building and business impact of news media advertising will take centre stage at CMO’s latest virtual event on 18 March.
Days after flicking the off switch on Australian news content across its platform, Facebook will reinstate such content in coming days following Federal Government amendments to the News Media Bargaining Code.
Seven West Media (SWM) has entered into a long-term partnership with Google to provide news content for the Google News Showcase product. The news comes as the network announces strong results for the half-year to December 2020.