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As CES opens, Amazon, Google tout digital assistant stats that highlight respective market strengths

Amazon claims more than 100 million Alexa devices sold; Google says Assistant will soon reach 1 billion devices. The post As CES opens, Amazon, Google tout digital assistant stats that highlight respective market strengths appeared first on Marketing Land. Please...

Gravy’s ‘location data forensics’ seeks to identify, minimize fraud in programmatic bidstreams

Up to 80 percent of bidstream location data found to be either 'fraudulent or suspicious.' The post Gravy’s ‘location data forensics’ seeks to identify, minimize fraud in programmatic bidstreams appeared first on Marketing Land. Please visit Marketing Land for the...