Select Page

The 5 best digital marketing courses for your digital success this year

    Modern-day digital marketers are expected to be skilled in a variety of areas, including analytics, copywriting, creative direction, sales, digital media, and more. But unless you’re ready to spend a significant amount of time and money by investing in a college...

IAB Tech Lab releases final version of app-ads.txt to fight mobile app fraud

The extension of the ads.txt standard is designed to address specific needs of ad-supported apps. The post IAB Tech Lab releases final version of app-ads.txt to fight mobile app fraud appeared first on Marketing Land. Please visit Marketing Land for the full...

Oracle discovers another major fraud operation affecting Android users and mobile advertisers

The DrainerBot code appears to have been distributed via an infected SDK integrated into hundreds of popular Android apps and games. The post Oracle discovers another major fraud operation affecting Android users and mobile advertisers appeared first on Marketing...

‘Amazon Moments’ tool gives brands new way to build, deliver loyalty campaigns

Marketers will be able to use the self-service API platform to create reward programs that drive user actions across apps and websites. The post ‘Amazon Moments’ tool gives brands new way to build, deliver loyalty campaigns appeared first on Marketing Land. Please...