by Ravi Balakrishnan | Apr 23, 2019 | 'Best of the Best', Binggrae, Carvaan, FCB Ulka, Innored, KFC, Mindshare, News, Ogilvy, The Womb, UNILEVER, Warc
Mindshare has emerged as the leading network in Asia according to WARC’s recently announced ‘Best of the Best’ list. The ranking compiles the region’s best campaigns, agencies and brands across parameters like creativity, effectiveness and media excellence. It is...
by Ravi Balakrishnan | Apr 2, 2019 | Hong Kong Disneyland, Mindshare, News
To announce the launch of a new attraction, inspired by the shrinking-power enabled superhero Ant-Man, Hong Kong Disneyland worked with Mindshare to create a miniature edition of Hong-Kong based tabloid Sky Post. The mini-paper was available as an insert inside the...
by Simon Yuen | Apr 1, 2019 | Advertising, Ant-Man, attraction, BBDO, Disneyland, event, Marvel, Mindshare, Nano Battle, Newspaper, Online Marketing, superhero
HKDL partnered with Sky Post to shrink an actual newspaper and distributed the incy wincy version today in Admiralty, Causeway Bay, Quarry Bay, Tsim Sha Tsui, Kwun Tong, Kowloon Bay, and Mong Kok.
by Dean Carroll | Mar 23, 2019 | Circles.Life, FYI, Mindshare, telco
Telco Circles.Life has appointed WPP media agency Mindshare as its Singapore agency-of-record. Earlier this month, the firm appointed VMLY&R as its creative agency-of-record in Singapore. As a challenger brand that launched in 2016, Circles.Life has achieved a 5%...
by Farzanah Farveen | Mar 22, 2019 | Agencies, Circles.Life, Gaurav Gupta, Melissa Tang, Mindshare, VMLY&R
This comes following the recent news that VMLY&R has been picked to handle creative duties for the brand.
by Janice Tan | Mar 12, 2019 | Agencies, Kantar, Mindshare, team wpp, UNICEF
The multi-year social and behavior communication change campaign aims to promote healthy eating habits in Malaysia. More on the agencies involved.
