by Farzanah Farveen | May 28, 2019 | Agencies, Mindshare, Nestle, Steve Blakeman
Based in London, he will helm the role of global media lead for the Nestlé account.
by Staff Writer | May 15, 2019 | Agencies, Indofood, Mindshare, Nestle, UNILEVER
She has spent majority of her time working with clients such as Unilever, Nestle, Indofood.
by Rosalyn Page | May 15, 2019 | ad fraud, Advertising, advertising networks, Blockchain, digital advertising, Mindshare, programmatic advertising, smart contracts, zilliqa
A blockchain-based test of programmatic advertising for PepsiCo has improved ad efficiency by 28 per cent as a result of using smart contracts.
by Rosalyn Page | May 15, 2019 | ad fraud, Advertising, advertising networks, Blockchain, digital advertising, Mindshare, programmatic advertising, smart contracts, zilliqa
A blockchain-based test of programmatic advertising for PepsiCo has improved ad efficiency by 28 per cent as a result of using smart contracts.
by Ravi Balakrishnan | May 8, 2019 | Advertising, anisha iyer, FYI, Mindshare, OMD Malaysia
Anisha Iyer has joined OMD Malaysia as managing director. She moves from Mindshare where she was digital partner for South East Asia. She will report to OMG Singapore and Malaysia CEO Ranga Somanthan and OMD Asia-Pacific CEO Stephen Li. The announcement: OMD Malaysia...
by Ravi Balakrishnan | Apr 23, 2019 | 'Best of the Best', Binggrae, Carvaan, FCB Ulka, Innored, KFC, Mindshare, News, Ogilvy, The Womb, UNILEVER, Warc
Mindshare has emerged as the leading network in Asia according to WARC’s recently announced ‘Best of the Best’ list. The ranking compiles the region’s best campaigns, agencies and brands across parameters like creativity, effectiveness and media excellence. It is...
