by Nadia Cameron | Feb 22, 2022 | chief marketing officer, CMO role, marketing careers, marketing leadership, Microsoft
Microsoft has brought on a new chief marketing officer after promoting Pip Arthur to a product management leadership position in its Workplace Business Group.
by Nadia Cameron | Jan 6, 2022 | adtech, contextual advertising, Dialpad, digital advertising, GumGum, marketing technology, martech, Mergers and acquisitions, Microsoft, Optimizely, programmatic advertising, ROKT, xandr
All the latest martech and adtech news from Dynamic Yield, Optimizely, Smartly.io, Xandr, Rokt, GumGum, Dialpad and Exotel.
by Nadia Cameron | Nov 11, 2021 | adtech, Celtra, Demandbase, digital advertising, digital marketing, doubleverify, Dun & Bradstreet (D&B), marketing technology, martech, Medallia, Microsoft, programmatic advertising, Tableau
All the latest martech and adtech news from Dun & Bradstreet, Treasure Data, Microsoft, Tableau, Medallia, Celtra, DoubleVerify and Demandbase.
by Nadia Cameron | Sep 9, 2021 | acquia, ActiveCampaign, adtech, Content Marketing, Convo Ink, digital advertising, digital experience platforms, digital marketing, HootSuite, MailChimp, marketing technology, martech, messagemedia, Microsoft, Pipeliner CRM, sitecore, Tableau
All the latest martech and adtech news from Sitecore, Mailchimp, Convo Ink, Tableau, Hootsuite, Acquia, MessageMedia and Pipeliner CRM.
by Rosalyn Page | May 13, 2021 | adtech, Chartboost, Demandbase, digital advertising, digital marketing, MAPP, marketing technology, martech, Microsoft, Qlik Technologies, Zynga
All the latest martech, customer and adtech news from Qlik, Dun & Bradstreet, Microsoft, Mapp, Demandbase, Zynga, Databook and Pecan.ai
by Nadia Cameron | Oct 29, 2020 | CMO conversations, CMO role, marketing leadership, Microsoft
?In this latest episode of our conversations over a cuppa with CMO, we catch up with the delightful Pip Arthur, Microsoft Australia's chief marketing officer and communications director, to talk about thinking differently, delivering on B2B connection in the crisis,...