by Tim Peterson | Jan 20, 2022 | Digiday, Media, mediabriefing, plusbriefing
This week’s Media Briefing looks at why some publishers would prefer to completely reset the online ad market amid the third-party cookie’s demise rather than repeat the problems the cookie introduced. Burning for controlThe web’s looming measurement messMarc Benioff...
by Tim Peterson | Jan 13, 2022 | Content & Commerce, Media, mediabriefing, plusbriefing
In this week’s Media Briefing, media editor Kayleigh Barber looks at how publishers like Apartment Therapy and Group Nine are dealing with social platforms’ commerce limitations. Shopping aroundMedia company matchmaker, January 2022 edition3 questions with Mansueto...
by Kayleigh Barber | Jan 6, 2022 | Digiday, Media, mediabriefing, plusbriefing
In the first edition of the Media Briefing in 2022, Digiday’s media team looked ahead to the predominant opportunities and challenges that are expected to drive our coverage this year. The topics and trends set to shape the media industry in 2022Numbers to know...
by Tim Peterson | Dec 23, 2021 | Digiday, Media, mediabriefing, plusbriefing
In this week’s Media Briefing, Digiday’s media team recaps the changes that did and did not come to pass in 2021. The year in reviewThe Washington Post’s woes, Google’s News Showcase struggles and moreThere will be no Media Briefing sent out next week, so stay tuned...
by Tim Peterson | Dec 16, 2021 | Audio Anywhere, Media, mediabriefing, plusbriefing
In this week’s Media Briefing, media reporter Sara Guaglione looks at how publishers are planning to scale up their podcast businesses in 2022. Listen up2021: The year in publisher M&APrivacy power playsDigital ad market’s Q4 dip, BuzzFeed’s stock selling setback and...
by Tim Peterson | Dec 9, 2021 | Digiday, Media, mediabriefing, plusbriefing
This week’s Media Briefing looks at how some publishers are appointing executives to serve as internal ambassadors for their first-party data efforts while others adopt committee-based approaches. First-party hostsMarket check: Crypto ad dollars3 questions with The...
