All the latest martech and adtech news from mParticle, Placer.ai, Unbounce, Highspot, Databricks, Alida, Upwave and Daasity.
Sir Martin Sorrell’s S4Capital enterprise is kicking off a US$150 million fund to invest in early-stage tech players with their sights on the marketing and advertising industries.
All the latest martech and adtech news from Vision6, ironSource, Tapjoy, BlueConic, Nosto, Lotame, Gainsight, AskNicely and ActiveCampaign.
All the latest martech and adtech news from Dynamic Yield, Optimizely, Smartly.io, Xandr, Rokt, GumGum, Dialpad and Exotel.
The creators of sales and marketing software have a long history of promising to make life easier for users, accompanied by a patchy track record when it comes to delivering on that promise.
It’s been another year of growing sophistication across the marketing technology landscape. As artificial intelligence (AI) and advanced automation progress, capabilities being introduced into the ever-growing array of martech stacks and customer engagement...