by Barry Levine | Feb 19, 2019 | A-From MTT, Apple, Apple: Siri, Channel: Martech: Marketing, Chat & Text Messaging Apps, Martech: Chatbots
The purchase could change the balance of power between Siri and its intelligent voice agent competitors, Amazon’s Alexa and Google Assistant. The post Report: Apple buys voice tech platform PullString appeared first on Marketing Land. Please visit Marketing Land for...
by Barry Levine | Jan 24, 2019 | A-From MTT, Channel: Martech: Analytics & Data, Chat & Text Messaging Apps, Marketing Tools, Marketing Tools: Analytics, Martech: Chatbots
This is the latest effort by an analytics platform to offer natural language text or voice interfaces to the surrounding sea of data. The post BI provider Qlik buys Crunch Data and its bot appeared first on Marketing Land. Please visit Marketing Land for the full...
by Barry Levine | Jan 23, 2019 | A-From MTT, Channel: Martech: Marketing, Chat & Text Messaging Apps, Martech: Chatbots
For cleaning product maker TriNova, a Facebook Messenger chatbot keeps customers engaged with the brand and buying more products than other customers. The post How one marketer uses a chatbot to retain customers appeared first on Marketing Land. Please visit Marketing...
by Barry Levine | Jan 8, 2019 | A-From MTT, Channel: Martech: Marketing, Martech: Chatbots
With such a wide variation in chatbot performance, users may begin to avoid the conversational interfaces unless marketers take action. The post How marketers can counter chatbot backlash appeared first on Marketing Land. Please visit Marketing Land for the full...
by Pamela Parker | Nov 29, 2018 | A-From MTT, Amazon, Analytics, Channel: Martech: Analytics & Data, Google, Machine Learning & Artificial Intelligence, Martech: Chatbots, Martech: Predictive Marketing
Shifting to data-driven marketing requires hiring or training staffers familiar with the latest technologies. Bolster your staff development with these free educational resources. The post Teach yourself about machine learning and artificial intelligence appeared...
by Barry Levine | Oct 9, 2018 | A-From MTT, Channel: Martech: Marketing, Chat & Text Messaging Apps, Machine Learning & Artificial Intelligence, Martech: Chatbots
Conversable brings AI, social listening and interaction templates to LivePerson’s customer service-oriented bots. The post LivePerson boosts its automated conversational capabilities with Conversable acquisition appeared first on Marketing Land. Please visit Marketing...
