by Kristina Monllos | Dec 6, 2019 | Online Marketing
TripAdvisor wants to double its media and advertising revenue from $153 million to $306 million within the next three to five years. To do that, the company is not only pitching advertisers on its first-party data and brand-safe environment but adding new ad products...
by Contributor | Dec 6, 2019 | digital, league of legends, Lenovo, lol, Online Marketing, Yahoo
The spotlight of the campaign was - a first of its kind - offline, six-hour-long LoL competition held in Hong Kong’s Harbour City, performed in partnership with Yahoo.
by Simon Yuen | Dec 5, 2019 | Breitling, HKIA, Hong Kong, Online Marketing
Located at the departure level of Terminal 1 East Hall, the design of the store is inspired by mid-twentieth-century industrial buildings.
by Simon Yuen | Dec 5, 2019 | Breitling, HKIA, Hong Kong, Online Marketing
Located at the departure level of Terminal 1 East Hall, the design of the store is inspired by mid-twentieth-century industrial buildings.
by Kristina Monllos | Dec 5, 2019 | Online Marketing
For direct-to-consumer brands, the cost to acquire new customers has gone up, especially on Facebook and Instagram, in recent years. For media buyers who manage DTC brands, it can be tricky to balance the brands’ expectations and the realities of costs today. In the...
by Deanna Ting | Dec 5, 2019 | Online Marketing, plusrundown
At a time when Facebook CEO Mark Zuckerberg is getting grilled at Congressional hearings over concerns of monopolization and a privacy and TikTok is being sued for allegedly violating child privacy laws, it’s clear that people, and now even governments, are...
