by Max Willens | Oct 26, 2021 | Online Marketing, The Amazon Effect
As it continues to hunt for brand advertisers’ dollars, Amazon will try to act more like a social network while continuing to think like a marketplace. The ecommerce giant today announced a clutch of new additions to its advertising ecosystem at Unboxed, the company’s...
by Kayleigh Barber | Oct 26, 2021 | Digiday, Media, Online Marketing, plusguide
To many media and marketing executives, the blockchain still feels like a mystical part of the internet happening apart from where they do business. But the reality is more and more companies are using blockchain technology to make money, solve business problems and...
by Alexander Lee | Oct 26, 2021 | Gaming & Esports, Online Marketing
One of the most prominent esports organizations is on the cusp of going public. Yesterday, FaZe Clan announced an impending merger with B. Riley Principal 150 Merger Corp., a special purpose acquisition company (SPAC). Following the merger, which will close in the...
by Jessica Davies | Oct 26, 2021 | future of work, Online Marketing
Imagine the office just as we left it at the onset of the pandemic: Our lonely desk and chair, which have so patiently been waiting for our return. The kitchen. The conference room. But instead of being populated by our coworkers, all we see around us are our bosses....
by Kristina Monllos | Oct 26, 2021 | Digiday, marketingbriefing, Online Marketing
We already know that holiday ads are coming early this year — getting people to shop earlier due to supply chain issues means advertising earlier, too. That’s not the only change marketers are making to their holiday plans: they’re are also increasing their...
by Jessica Davies | Oct 25, 2021 | future of work, Online Marketing
This article is part of the Future of Work briefing, a weekly email with stories, interviews, trends and links about how work, workplaces and workforces are changing. Sign up here. The coronavirus crisis has triggered the so-called “great resignation,” with workers...
