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Unilever stops working with digital media influencers who buy followers

The call echoes the CPG giant's similar demand for more transparency in programmatic advertising earlier this year. The post Unilever stops working with digital media influencers who buy followers appeared first on Marketing Land. Please visit Marketing Land for the...

How to determine if you’ve been hit by negative SEO

Knowing you've been hit by a negative SEO campaign is crucial to fighting it. Contributor Joe Sinkwitz outlines the tools and steps you can take to figure out if you've been targeted. The post How to determine if you’ve been hit by negative SEO appeared first on...