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Emotion analytics: The X factor in CX?

“Focus on your customers”, Warren Buffet reportedly said. Savvy marketers take note: The renowned investor’s advice is borne out by the latest CX research from Forrester. According to the analyst firm’s 2018 Australian Customer Experience Index, emotion has a bigger...

Mumbrella Asia Awards launches with jury of 300 experts & 3 new categories – AI, consultancy and design

The 2018 Mumbrella Asia Awards ceremony A jury of nearly 300 media and marketing experts has been announced for this year’s Mumbrella Asia Awards, which will take place at Marina Bay Sands Convention Centre on November 6. With 287 jurors in total, it is the largest...