by Nadia Cameron | May 26, 2022 | adtech, CleverTap, Convo Ink, cookies, customer data platforms, digital advertising, digital marketing, Google, InMoment, Lightspeed, Lotame, marketing technology, martech, Oracle, Pega
All the latest martech and adtech news from Pega, Lotame, InMoment, CleverTap, Convo Ink, Improvado, Oracle and Lightspeed.
by Nadia Cameron | Jan 13, 2022 | ActiveCampaign, adtech, AskNicely, Blueconic, digital advertising, digital marketing, Gainsight, Lotame, marketing automation, marketing technology, martech, Nosto, Tapjoy, Vision6
All the latest martech and adtech news from Vision6, ironSource, Tapjoy, BlueConic, Nosto, Lotame, Gainsight, AskNicely and ActiveCampaign.
by Nadia Cameron | Dec 16, 2021 | adobe, adtech, Criteo, data-driven marketing, digital advertising, digital marketing, Dynata, Integral Ad Science, LiveRamp, Lotame, marketing technology, martech, mParticle
All the latest martech and adtech news this week from Criteo, Dynata, mParticle, Adobe, Influitive, Optimus Analytics, Integral Ad Science, Channel Factory, LiveRamp and Lotame.
by IDG Online Staff | Nov 8, 2021 | cookies, Lotame, marketers, privacy, publishers
When Google announced in June it was pushing back third-party cookie deprecation to 2023, digital media professionals felt relieved. Four months later, neither marketers nor publishers have changed their old habits. Why? The industry hasn’t agreed on a path forward...
by IDG Online Staff | Nov 8, 2021 | cookies, Lotame, marketers, privacy, publishers
When Google announced in June it was pushing back third-party cookie deprecation to 2023, digital media professionals felt relieved. Four months later, neither marketers nor publishers have changed their old habits. Why? The industry hasn’t agreed on a path forward...
by Nadia Cameron | Jun 10, 2021 | adtech, advertising technology, Amobee, customer technologies, digital advertising, digital marketing, Lotame, Marketing Cloud, marketing technology, martech, Salesforce.com, Smartsheet, Stackla, surveymonkey
All the latest martech and adtech news from Salesforce, Cognigy, Nosto, Stackla, Smartsheet, Lotame, Amobee, SurveyMonkey and Toluna.
