by Rosalyn Page | Aug 20, 2020 | adobe, adtech, digital advertising, Integral Ad Science, Longtail UX, marketing technology, martech, Oracle
All the latest martech and adtech news this week from Oracle, Adobe, Validity, UJET and Kustomer, Revcontent, Intercom, Integral Ad Science and Channel Factory, and Longtail UX
by Rosalyn Page | Apr 9, 2020 | adtech, HubSpot, Longtail UX, martech, martech budgets, martech providers, Moat, Oracle, Rubicon Project, Taboola, telaria, Verint Systems, zoom
All the latest martech and adtech news this week from Zoom, Longtail UX, Currency Alliance, Rubicon Project and Telaria, HubSpot, Verint, Airship, and Taboola and Moat.
by Vanessa Mitchell | Feb 24, 2020 | analogue marketing, digital marketing, food for thought, GoDaddy, Longtail UX, Maison de sabre, marketing strategy, Red Havas, The Tax Institute
Do consumers have digital advertising and marketing fatigue? Recently there has been talk of a return to ‘analogue’ marketing, such as snail mail, brochures, and face-to-face engagement, and away from digital marketing. CMO asks the experts.
by Rosalyn Page | Nov 14, 2019 | Act-On Software, adtech, digital marketing, doubleverify, Longtail UX, marketing technology, martech, Opentext, Percolate, Seismic, Tealium
All the latest martech and adtech news this week from Tealium, Longtail UX, ZMC, OpenText and Carbonite, Seismic and Percolate, Act-On, DoubleVerify and Ad-Juster, and MessageMedia.
by Vanessa Mitchell | Jun 27, 2019 | ACTITO, adtech, Applian, Automation Anywhere, digital marketing, Dun & Bradstreet, IntentData.io, Lattice Engines, Longtail UX, marketing technology, martech, MediaMath, Microsoft, Rubicon, salesforce, sitecore, SmartFocus, Twilio, VidMob
All the latest martech and adtech news this week from Dun & Bradstreet, Lattice Engines, Appian, Twilio, Salesforce, Microsoft, VidMob, Automation Anywhere, MediaMath, Rubicon, Actito, SmartFocus, Longtail UX, Sitecore, SimilarWeb and IntentData.io.
