All the latest martech and adtech news from Linktree, Qualtrics, Validity, Amperity, Delacon, Tableau, Tealium, Phrasee, Zeta and ArcaMax.
If influencer marketing was the buzz of the last decade, then the creator economy is its successor, supercharged by growing ability for consumers to use social and digital platforms to directly connect with their own communities and audiences. But with such tools to...
All the latest martech and adtech news this week from Quad, Aqilliz and Zirca, BIG Outdoor, Oracle, DoubleVerify, Linktree, Lotame and Really Simple Systems
What do you do when you know you have a great product, but lack the resources or brand appeal needed to tell the world about it? Maybe get Alicia Keys to do it for you.