by Janice Tan | Sep 13, 2019 | Agencies, chloe chon, Innity Malaysia, Kingdom Digital, Laneige Malaysia
This was to educate and drum up awareness of the new Cica Sleeping Mask and its USP, as majority of consumers are unaware of the term "cica" and its functionalities.
by Janice Tan | Sep 13, 2019 | Agencies, chloe chon, Innity Malaysia, Kingdom Digital, Laneige Malaysia
This was to educate and drum up awareness of the new Cica Sleeping Mask and its USP, as majority of consumers are unaware of the term "cica" and its functionalities.
by Janice Tan | Sep 12, 2019 | Agencies, Apple, gery malaysia, iphone 11, Kingdom Digital
Andri Aditya, commercial manager at Garudafood International Division, said it hopes to build brand affinity and increase the perception of the brand as more relevant and engaging to its consumers.
by Avelyn Ng | Aug 23, 2019 | Agencies, chan woei hern, Ensemble, Growth Ops, Initiative, Kingdom Digital, Kristine Ong, Maxis, Tai Kam Leong
It will be unveiling over 100 different versions of ads, carrying more than 1000 ad messages, across multiple media platforms.
by Janice Tan | Feb 27, 2019 | Agencies, APD, Ensemble, Initiative, Kingdom Digital, Maxis, SearchGuru, Tai Kam Leong
The telco currently works with Ensemble Worldwide, Leo Burnett, Initiative, Kingdom Digital, APD and SearchGuru.
by Janice Tan | Feb 4, 2019 | Agencies, APD, Ensemble, Initiative, Kingdom Digital, Leo Burnett, Maxis, Tai Kam Leong
"Marketing is a lot more than making someone buy something; it’s that interesting balance of intuition and logic to create genuine value."
