Bart Buiring will now oversee the company's consumer strategies in APAC, its core hotel business, and its brands, as Peggy Fang Roe - who held the position previously - transitions to a new role in the US.
Expected to open in the first half of 2021, the hotel, Andaz Macau will be the newest part of the Galaxy Integrated Resorts precinct.
The campaign "Celebrate The Everyday” draws on the brand’s reputation to set the scene where people choose to celebrate their lives’ most significant milestones.
Located in Tainan, the hotel features characters of Cartoon Network’s Adventure Time, The Powerpuff Girls and We Bare Bears across the entrance, rooms, cafe and recreation areas.
Regularly featured in outlets including Vogue, Harper’s Bazaar, Cosmopolitan, and Vision, the Beijing-born visual artist, photographer, and designer is a natural fit for a campaign that has focused heavily on glamour and style.
The theme park-adjacent hotel was a joint development between Lai Sun Group, Ocean Park Hong Kong and Marriott International.