Like much of the Singapore population, Dr Mumbo has been suffering from the flu all this week. Just when he felt some sign of recovery this morning, he stumbled upon this swirling work by Grey Malaysia for the water purifier brand Ombak. Now Dr M’s head is spinning...
According to Marketing's sources, the account will be led by Konstantin Popovic, chief executive of Grey Group Singapore, who has been handling the GSK account in APAC and MENA.
More than 60 agencies competed for the creative tender which was launched in March this year.
Lenovo Singapore's country manager Eddie Ang told Marketing that it will also engage with influencers to conduct product reviews.
"This year, the theme of national pride seems to be the most prevalent as companies try to gain brand love by riding on the positive sentiments of the people post election."
The Red House will function as Revlon’s new centre of excellence for content creation and drive cost efficiency.