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Google’s Chrome will change cross-site cookie handling, ‘aggressively’ tackle fingerprinting

Though the cookie is exceeding its shelf-life, the change stands to further shake up marketers’ remarketing, analytics and attribution efforts. The post Google’s Chrome will change cross-site cookie handling, ‘aggressively’ tackle fingerprinting appeared first...

Exclusive: IAB Europe to release updated consent framework later this year, Google to sign on

Google has been working with IAB Europe on the updates, which will incorporate new tech and policy features. The post Exclusive: IAB Europe to release updated consent framework later this year, Google to sign on appeared first on Marketing Land. Please visit Marketing...

As Google opts out of Senate Intelligence hearings, group sets up Google account posing as Russian troll company — again

The advocacy group undermines Google's claims that its systems are robust and can quickly detect and take down fake accounts. The post As Google opts out of Senate Intelligence hearings, group sets up Google account posing as Russian troll company — again appeared...