by Joy Hawkins | Sep 8, 2018 | A-From SEL, Channel: Local, Column: Local Search, Google: Google My Business, Google: Maps & Local
Was your site affected by the recent core algorithm update? Here's a look at the changes made to local and small business sites after the update. The post 6 ways the August core algorithm update impacted local business appeared first on Marketing Land. Please visit...
by Joy Hawkins | Jul 14, 2018 | A-From SEL, Channel: Local, Column: Local Search, Google: Google My Business, Google: Maps, Google: Maps & Local
Based on her research, contributor Joy Hawkins thinks reviews may play some part in how a local page ranks. Here is a case study that shows her findings. The post Do Google reviews impact local ranking? appeared first on Marketing Land. Please visit Marketing Land for...
by Jamie Pitman | May 29, 2018 | A-From SEL, Channel: Local, Column: Local Search, Google: Google My Business, Google: Maps, Google: Maps & Local, Google: Marketing, Local Search, Local Search Column
Pokémon Go and fidget spinners are fads, but voice search for a local business is not, says contributor Jamie Pitman. With new technologies like Google Duplex coming on, local business owners should optimize for voice search. The post It’s time for local business to...
by Andy Taylor | May 3, 2018 | A-From SEL, Channel: SEM, Column: Paid Search, Content & Writing, Content Marketing, Conversion Rate Optimization, Google: AdWords, Google: Business Issues, Google: Google My Business, Google: Maps, Google: Maps & Local, Google: Marketing, Google: Mobile, Google: Paid search, Google: SEM, Local Search, Paid search
Contributor Andy Taylor discusses Google's new Local Search Ads Experiment in AdWords, which uses address and location categories in lieu of keywords to trigger relevant local results. The post Look Ma, no keywords! Phrase-free AdWords campaigns are here appeared...