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It’s time for local business to take voice search seriously

Pokémon Go and fidget spinners are fads, but voice search for a local business is not, says contributor Jamie Pitman. With new technologies like Google Duplex coming on, local business owners should optimize for voice search. The post It’s time for local business to...

Look Ma, no keywords! Phrase-free AdWords campaigns are here

Contributor Andy Taylor discusses Google's new Local Search Ads Experiment in AdWords, which uses address and location categories in lieu of keywords to trigger relevant local results. The post Look Ma, no keywords! Phrase-free AdWords campaigns are here appeared...