by Tim Peterson | Jan 20, 2021 | fotvbriefing, Future of TV, plusbriefing
The free, ad-supported streaming TV market has quickly expanded to the point of becoming overgrown. Now it’s in need of some pruning. By carrying a mix of 24/7 streaming channels as well as on-demand movies and TV shows, the so-called FAST services — which include...
by Tim Peterson | Jan 15, 2021 | Future of TV
If CBS News Digital evp and gm Christy Tanner had her way, the inauguration of Joe Biden as U.S. president on Jan. 20 will be relatively uneventful. “We wish for a news-free inauguration, a totally ceremonial inauguration,” she said. However, CBS News and other news...
by Tim Peterson | Jan 14, 2021 | Future of TV
Add Revolt to the list of TV network owners setting up standalone streaming properties. In the first quarter of 2021, Revolt plans to launch a free, ad-supported direct-to-consumer streaming app on connected TV platforms, including those of Apple and Roku. Initially,...
by Tim Peterson | Jan 13, 2021 | fotvbriefing, Future of TV, plusbriefing
Over the past year or so, Netflix has faced its greatest competition yet among subscription-based streamers in the forms of Disney+ and HBO Max. Now it is Hulu’s turn. As Netflix has done in the ad-free streaming space, Hulu has dominated the ad-supported streaming...
by Tim Peterson | Jan 11, 2021 | Future of TV
After a violent mob overtook the U.S. Capitol building on Jan. 6, advertisers pulled their campaigns from linear TV and streaming services just as they did on social platforms like Facebook. But the pullbacks were not so much a scramble as an exercise that advertisers...
by Tim Peterson | Jan 7, 2021 | Future of TV
Best known for the music video channels it operates on YouTube, Vevo has been among the digital video publishers pushing to secure its place on people’s TV screens. In the latest example of that effort, the company has struck a deal to distribute its programming,...
