by Rosalyn Page | Mar 10, 2020 | chatbot, chatbots, customer engagement, digital marketing, Facebook, Facebook: Messenger, Mobile Marketing
The Art Gallery of NSW is looking to bring more engaging mobile capability to future exhibitions following the use of a chatbot that put its Japan Supernatural exhibition right into the hands of potential visitors.
by Ravi Balakrishnan | Nov 19, 2019 | Click To Message Ads, conversational commerce, Facebook: Messenger, Features, Stan Chudnovsky
A recent study from Facebook and BCG said that awareness of conversational commerce is highest across Southeast Asia at 72% – and that 94% of those surveyed plan to maintain or increase their spending. When did conversational commerce become a priority for Facebook...
by Amy Gesenhues | May 1, 2019 | Channel: Social Media Marketing, Facebook, Facebook: Advertising, Facebook: Apps & App Center, Facebook: Marketing, Facebook: Messenger, Mobile Marketing, Social Media Marketing, Social Media Marketing: Advertising
Both features are currently in beta, but Facebook said they plan to roll them out later this year. The post Facebook Messenger to get new lead gen templates, appointment booking appeared first on Marketing Land. Please visit Marketing Land for the full...
by Amy Gesenhues | Apr 1, 2019 | Channel: Social Media Marketing, Facebook, Facebook: Advertising, Facebook: Instagram, Facebook: Marketing, Facebook: Messenger, Facebook: News Feed, Facebook: Privacy, Social Media Marketing, Social Media Marketing: Advertising
The "Why am I seeing this ad?" notification will also name any agencies or marketing partners that worked with the advertiser to create the ad. The post First-party hygiene: Facebook shows users when a Custom Audience list was uploaded appeared first on Marketing...
by Amy Gesenhues | Mar 14, 2019 | Channel: Social Media Marketing, Facebook, Facebook: Advertising, Facebook: Apps & App Center, Facebook: Business Issues, Facebook: Instagram, Facebook: Legal, Facebook: Marketing, Facebook: Messenger, Facebook: Privacy, Interviews, Legal: Privacy, Social Media Marketing
Brands will have to adjust, say marketers, but they see benefits in Facebook's future vision of privacy, messaging. The post Marketers say they’ll adapt to a changing Facebook appeared first on Marketing Land. Please visit Marketing Land for the full...
by Staff Writer | Feb 7, 2019 | Agencies, Facebook, Facebook: Messenger
Sent a message to the wrong person or mistyped something? No worries, Facebook Messenger has got your back.