Giant Spoon picks the Super Bowl to test ChatGPT’s marketing chops
State Farm to skip out on a Super Bowl ad this year, going all in on TikTok instead
Why advertisers are still making space for experimental budgets even with economic uncertainty
‘No other platform will be Twitter’: Marketers aren’t sold on Twitter alternatives just yet
Content stays in focus at CES 2023 as it adapts to changing technology
At CES 2023, agencies outline progress and potential around the metaverse, podcasting and sustainability
Stagwell arms its Marketing Cloud quiver with its growing AR business, QR code functionality
How agencies approached the metaverse in 2022, and what potential it holds for 2023
Could BeReal be the first successful social media channel to grow without ad support?
