by Vanessa Mitchell | Aug 22, 2019 | Customer Experience, cx, employee experience, Lenovo, user experience, UX
Lenovo is on a journey to become more customer-led, although its customer experience chief is the first to admit it's not there yet.
by Rosalyn Page | Jul 11, 2019 | collaboration, Customer Experience, employee engagement, employee experience, Facebook, Workplace by Facebook
Transforming the employee experience aids communication, improves transparency and boosts engagement and this, in turn, drives improvements in customer experience. That's the message from Facebook's Transform Sydney event held this week, where the social media giant...
by Vanessa Mitchell | Jun 4, 2019 | Customer Experience, customer experience management, CX strategy, employee experience, voice of customer, Wyndham Vacation Resorts
When you are dealing with holiday makers who expect exceptional customer service, ‘gut feel’ isn’t going to cut it.
by Vanessa Mitchell | May 29, 2019 | brand purpose, chief digital officer, customer experience management, Deloitte Digital, digital strategy, digital transformation, employee experience, human experience, Neuroscience
?Customer experience (CX) is being superseded by human experience (HX) and it is those companies who recognise this who will have an advantage.
by Vanessa Mitchell | May 13, 2019 | Allianz, Customer Experience, cx, employee experience, forrester
?When Allianz was looking to build and launch a new product, Retire+, it wanted to shake things up.
by Vanessa Mitchell | Apr 23, 2019 | B2B marketing, CMO role, customer experience management, digital marketing, digital performance, employee experience, riverbed, user experience
Aiming for bigger and better digital experiences could well be a double-edged sword for marketers and in fact lead to poorer experiences for customers, Riverbed's CMO says.
