by Rosalyn Page | Jul 11, 2019 | collaboration, Customer Experience, employee engagement, employee experience, Facebook, Workplace by Facebook
Transforming the employee experience aids communication, improves transparency and boosts engagement and this, in turn, drives improvements in customer experience. That's the message from Facebook's Transform Sydney event held this week, where the social media giant...
by Vanessa Mitchell | Jun 4, 2019 | Customer Experience, customer experience management, CX strategy, employee experience, voice of customer, Wyndham Vacation Resorts
When you are dealing with holiday makers who expect exceptional customer service, ‘gut feel’ isn’t going to cut it.
by Vanessa Mitchell | May 29, 2019 | brand purpose, chief digital officer, customer experience management, Deloitte Digital, digital strategy, digital transformation, employee experience, human experience, Neuroscience
?Customer experience (CX) is being superseded by human experience (HX) and it is those companies who recognise this who will have an advantage.
by Vanessa Mitchell | May 13, 2019 | Allianz, Customer Experience, cx, employee experience, forrester
?When Allianz was looking to build and launch a new product, Retire+, it wanted to shake things up.
by Vanessa Mitchell | Apr 23, 2019 | B2B marketing, CMO role, customer experience management, digital marketing, digital performance, employee experience, riverbed, user experience
Aiming for bigger and better digital experiences could well be a double-edged sword for marketers and in fact lead to poorer experiences for customers, Riverbed's CMO says.
by Vanessa Mitchell | Feb 22, 2019 | collaboration, employee experience, future of work, innovation, integrated marketing, leadership, WeWork
With the death of the old 9-5 working day, and as more Australian companies look to implement innovative and flexible working arrangements to attract and retain the best talent, WeWork is expanding locally, and bringing with it a unique, ‘hands on’ marketing...
