The campaign, which transformed the waiting time at bus stops all over the island into a cinema box office, aims to drive movie attendance.
This will allow cashless payments and increased operational efficiencies while lowering annual fuel costs for TM.
As part of the SMILE campaign which runs until 18 May, McDonald’s Malaysia is giving away free chocolate sundaes with purchases.
The travelogue features a total of 24 short clips which encourage viewers to customise and select their destination and activities.
The hub will be an opportunity for business partners, technology developers, academia and industry players to experience the agile deployment of new 5G verticals and 5G use cases.
The channel will also be supported by brands and KOLs to provide customers with information and recommendations on new products.