by Nadia Cameron | Jun 30, 2022 | Acoustic, adtech, Amazon Web Services (AWS), conversica, customer experience management, Delacon, digital advertising, digital marketing, InMoment, Klaviyo, marketing technology, martech, programmatic advertising, Quantcast, The Trade Desk, Veridooh
All the latest martech and adtech news from AWS, The Trade Desk, Acoustic, Delacon, Quantcast, InMoment, Klaviyo, Conversica and Veridooh.
by Brad Howarth | Jun 23, 2022 | B2B marketing, Content Marketing, content marketing platforms, Convo Ink, digital marketing, Gartner, marketing technology, martech
There’s no doubt the appetite for content has never been healthier. In 2021, the global content marketing industry was estimated to be worth US$66 billion in revenue, growing to US$76 billion this year. It’s expected to double by 2026 to US$137 billion.
by Nadia Cameron | Jun 23, 2022 | adtech, Criteo, digital advertising, digital marketing, HubSpot, Innovid, marketing technology, martech, Microsoft, PubMatic, salesforce, Salesforce.com, Validity
All the latest martech and adtech news from Salesforce, Microsoft, Criteo, Validity, Innovid, humii, HubSpot and PubMatic.
by Nadia Cameron | Jun 23, 2022 | adtech, Advertising, Criteo, digital advertising, digital marketing, HubSpot, Innovid, marketing technology, martech, Microsoft, PubMatic, salesforce, Salesforce.com, Validity
All the latest martech and adtech news from Salesforce, Microsoft, Criteo, Validity, Innovid, humii, HubSpot and PubMatic.
by Nadia Cameron | Jun 21, 2022 | Australian Marketing Institute (AMI), brand strategy, digital marketing, marketing careers, marketing leadership, marketing skills, marketing strategy
Blackmores Group has become the third Australian organisation to have its marketing skills development program endorsed by the Australian Marketing Institute (AMI).
by Nadia Cameron | Jun 21, 2022 | advertisnig, artificial intelligence (AI), bias, data-driven marketing, digital advertising, digital marketing, IBM, programmatic advertising
A collection of organisations including technology vendors, tier-one brands and agency holding groups have committed to action aimed at mitigating bias in advertising technology.
