by Nadia Cameron | Aug 11, 2020 | Coles Group, COVID-19, customer engagement, digital experience, digital marketing
Coles is ditching its iconic weekly print catalogue delivery from September and looking to replace it with a new digital ‘coles&co’ experience debuting later this week.
by Nadia Cameron | Jul 27, 2020 | chief digital officer, digital experience, digital marketing, Fisher & Paykel, salesforce
It’s content and experience strategy, rather than the technical components, that have been the biggest investment in Fisher & Paykel’s global digital experience overhaul, its marketing and experience chief says.
by Brad Howarth | Mar 18, 2020 | content management, COVID-19, digital experience, event management, logmein, marketing strategy, salesforce, virtual events
?With so many physical events now being cancelled, many organisations are turning to virtual platforms to retain at least a semblance of presence and engagement. But as anyone who has ever attended a virtual event knows, a successful experience requires more than just...
by Rosalyn Page | Feb 3, 2020 | acquia, adobe, digital experience, digital experience platforms, digital transformation, EPiServer, Gartner, Liferay, Magic Quadrant, marketing technology, Opentext, Oracle, Salesforce.com, SAP, sitecore
Adobe, Sitecore, Acquia, Liferay and Episever have taken the lead for digital experience platforms, according to Gartner’s latest Magic Quadrant for Digital Experience Platforms report.
by Vanessa Mitchell | Jan 8, 2020 | adobe, digital experience, promotion
Adobe announced the appointment of Anil Chakravarthy as executive vice president and general manager of Digital Experience. Chakravarthy will lead Adobe’s Digital Experience business, reporting directly to Adobe president and CEO, Shantanu Narayen.
by Vanessa Mitchell | Nov 15, 2019 | accenture, agency relationships, Capgemini, Cognizant, Deloitte Digital, digital experience, EPAM, forrester, Forrester Wave, IBM, Isobar, MRM McCann, Publicis.Sapient, PwC, TCS, VMLY&R, wipro, wunderman thompson
Forrester has revealed its leaders in global digital experiences agencies, with Publicis Sapient, Deloitte, IBM, Accenture, and PwC named in the top spots.