Scepticism is emerging across the industry around whether the Australian Government's response to the ACCC's Digital Platforms Inquiry goes far enough to tackle the issue of digital platform dominance in the media and marketing landscape.
All the latest martech and adtech news this week from Acquia, AgilOne, Adobe, Ogury, Canva, Broadsign and Adform, Zendesk, Pitney Bowes and LiveRamp.
There is still a lot of work to be done to gain trust within digital channels and metrics, according to a new study.
The latest GroupM global media and advertising forecasts show continued deceleration in advertising growth in 2020 off the back of slowdown this year.
All the latest martech and adtech news this week from Sprinklr and Nanigans, IgnitionOne, Intema and SqueezeCMM, Appier, Vibenomics, VTEX and Anchanto.
Val Morgan has launched a raft of new initiatives for it advertisers, including a new brand positioning, a digital publishing platform, and programmatic out-of-home (OOH) advertising.